Case Studies & Market Insights
We publish detailed case studies on the growth of emerging sports and their impact across industries. Each report is data-driven and designed to guide decision-making for brands, finance institutions, insurers, and property developers. Downloadable insights will be available soon.
Case Studies
The State of Growth in Padel & Climbing in the UK
An in-depth look at the rapid expansion of padel courts and climbing gyms across the UK, and what it means for finance, insurance, and property sectors.
The Elevation of Sports Sponsorship in Niche Categories
How sponsorship strategies are evolving in fast-growing but underserved sports, and why brands are finding new ROI opportunities outside mainstream disciplines.
Collaboration Opportunities with High-Performing Young Athletes
Exploring how early partnerships with emerging talent in padel, climbing, and other fast-growing sports can create long-term brand equity and growth.
Unique Health Insurance Options for Connected Sports
The advent of fitness trackers and apps such as Strava and Playtomic opens opportunities to build bespoke premium plans for athletes, while also shaping new facility insurance offerings tailored to emerging sports.
Market Reports
Sports Facility Growth Forecast
Comprehensive projections for sports facility development across the UK and Europe, with detailed market size analysis.
Sponsorship Value Index: 2025 Edition
Our annual benchmark report measuring sponsorship ROI across emerging and established sports categories.
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